Loeser, Hennessey speak to chamber

Published 2:29 pm Thursday, May 24, 2018

Every business, no matter its size, has a story to tell.

This was the message Ilsa Loeser, founder and principal of Letterpress Communications, shared with the Farmville Area Chamber of Commerce members who attended the monthly meeting held at The Woodland on Monday, a chamber press release stated.

Officials noted in the release that Loeser is an award-winning writer who has spent years developing her craft of telling stories. She has helped businesses quadruple their online reach through social media and blog platforms.

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Everyone who attended was given a free social media audit by Letterpress, officials stated, adding that Loeser imparted some good advice to attendees when she reminded the guests several times, “Don’t try to sell anything … just be useful!”

The release also highlighted information conveyed by Danielle Hennessey, associate director of the McGaughy Internship & Professional Development Center in the College of Business and Economics at Longwood University.

Officials noted Hennessey asked members, “Who knows Longwood has an MBA program?” Many in attendance were unaware of it.

Longwood’s Master of Business Administration program has been ranked as one of the best by U.S. News & World Report and is offered online for students, the release stated. This MBA program, officials said, is also accredited by Association to Advance Collegiate Schools of Business, which is the premier accrediting agency for business schools.

Hennessey then shared some easy ways to apply, and she encouraged chamber members to think of the MBA program for themselves or others, officials cited.
They added that guests at the lunch were also treated to a delicious meal prepared by the chefs at The Woodland.

The release concluded by citing that the Chamber will meet again June 11 but will then take a break for the summer.